Writing: Professional experience

UNI is presently the largest global, digital platform for architecture & design competitions. My role here was multifaceted, but my writing-related tasks included:

• Leading a team of 4 to direct website content curation. 

• Optimized 600+ competition briefs in 45 days which boosted SEO ranking for the webpages to a range of 1st  - 5th positions on Google.

• Writing and supervising the competition briefs to accurately reflect the clients’ vision and requirements. Writing feature-based help articles, news and announcement blogs (for features, products, etc.), revisiting competition rules, guidelines, and copy for webpages, social media posts & videos, emails & newsletters. 

*Follow the highlighted links for corresponding samples. 

90,000-words architecture doctoral research project based on the social value of industrial heritage in Turkey.

It involved cultural value studies, use of oral/anecdotal history as evidence, studying the history of intangible heritage, conceptual and theoretical reviews on social and collective memory, and critical consideration of heritage management issues in Turkey.  

Provided written content for the brochure and website of the architecture, engineering, and project management firm, covering their profile, services, team, process, project descriptions, etc.

Wrote architecture design competition briefs:

1. Rethinking Urbanism - an urban design competition for a sustainable city model.

2. Drone Station - a futuristic design challenge to propose a drone port/station for air taxis.

Worked in co-operation with the Town Planning Dept. head, to create a detailed report on the Gosekhurd Dam Rehabilitation project. Studied statistics as per official records, met with government officials to gather information, translated the data from the local language (Marathi) to English, and represented consolidated information in text and graphical format, including analysis and policy-level recommendations for the project. 

• Drafted the intensive 180-page competition brief for the design of MNLU Nagpur.

• Wrote content for, reviewed, designed some and supervised the design of―all competition documents, invitations, posters, standees, branding and promotional material, prizes & certificates for students and mementos for judges.

• Served as master of ceremony for some events; drafted introduction speeches and MC scripts by carrying out background research on the guests of honor, the speakers, and the topics for lectures, seminars, etc.

• Drafted and proofread press releases and curated photographs for the press and other media.

• Attended 4 months of rigorous 3-hour deliberations with advocates, High Court and Supreme Court Judges, and law educators, to understand the brief in intricate detail. Took and maintained detailed notes of the meetings.

• Co-operated with a team of about 30 interdisciplinary experts. 

• Wrote, reviewed, proofread, and edited all written content for emails, letters, speeches, scripts, text for mementos, branding, jury booklets, Q&A compilation books, etc.